Position: Director of Analytics
Company: 24/7 Real Media
Job Description: The Media Innovation Group (MIG) develops technology products that improve the process of acquiring, optimizing, and measuring digital advertising. In close partnership with GroupM, the largest buyer of online media in the world, the MIG uses proprietary technology and strategic partnerships to dramatically increase the performance of digital advertising. B3, the MIG’s digital advertising optimization product, is the leading agency tool for acquiring and optimizing display advertising. ZAP, the MIG’s integrated advertising and analytics tool, gives advertisers unprecedented visibility into the performance of digital advertising campaigns. The MIG is headquartered in New York and is a fast-growing, strategically important business within WPP Group, the world’s leading marketing and communication services company. Join Us: We are looking for a Director of Analytics and Insights, an exceptionally talented data guru with strong communication skills to build our emerging analytics practice. He or she will have the vision, structured thinking and business savvy to see how online data can lead to understanding audiences and how that understanding can help advertisers develop high-impact, efficient branding and direct-response campaigns. Excellent communications skills and client management experience are absolutely required. He/she will work actively with internal engineers, product and account managers and sales teams to devise and execute analytics solutions for our clients - many leading digital media agencies representing global blue chip advertisers. Our Director of Analytics and Insights will also interact with other key players in the online advertising ecosystems, such as ad networks, exchanges, premium publishers and third-party data and technology partners. He/she will be instrumental in recruiting, managing and developing a strong team of analysts based on the demands of our rapidly growing business. The ideal candidate will have a wide range of experience analyzing and deriving marketing insights from data. He/she will be good at translating complex technical concepts into actionable tactical and strategic insights and communicating them persuasively to our internal teams and managers as well as clients and partners. Additionally, candidates should have the ability to develop new methodologies building on existing intellectual capital and integrating them with partner offerings and existing systems on the client side. Creative problem-solving skills and flexilibity and persistence in working with others (including non-techies on the client side) are key in this role. Strong analytical track record and proven experience in statistical analysis, segmentation, predictive modeling, market research and testing are essential. Essential Functions: • Manage and grow client analytics business. Expand the business by identifying new opportunities for measurement, research and analytics within existing client accounts and establishing relationships with prospective clients • Lead insight generation based on measurement reporting and analysis • Develop analytics proposals and strategies to present to clients • Design, code, test and debug custom queries, reports and business logic using various reporting technologies • Identify and partner with external vendors and partners • Hire and mentor a small team Interacts With: • Engineering teams • Product Managers • Product Strategy and Business Development teams • IT Management • Junior Analysts • Clients and Partners • Senior Management Knowledge, Skills and Abilities: • Media mix modeling experience • Thorough understanding of online marketing and web metrics • Deep knowledge of various measurement and campaign management technologies such as: o Website traffic analytics software (tagging and log file based) such as Omniture, Google Analytics, WebTrends, CoreMetrics o Ad serving platforms such as DoubleClick/DART, Atlas, Eyeblaster etc. • In-depth knowledge of integrated marketing and CRM disciplines (including primary research, online advertising, customer segmentation, targeting, direct marketing, customer care) • Possession of excellent written, oral communication, project management and presentation skills. Ability to present complex data reports, financial analyses, and statistics in a simple and clear way • Proven ability to interact with senior management and clients, understand corporate strategy, and present actionable findings • 8+ years experience in statistical analysis, segmentation, predictive modeling, consulting and project management o Extensive hands-on experience in SAS, SPSS or comparable statistical modeling tool • Knowledge of Oracle and SQL a plus • Knowledge of database design, applications, and data flows a plus • Experience in defining/designing/building/managing a data warehouse is a plus • Graduate degree in Statistics, Economics, Operations Research or related field Please send all resumes in Word format to This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Location: New York, NY, NY

Position: Vice President, Platform Sales & Business Development
Company: ADiFY Corporation
Job Description:

Adify is a leading provider of online media platform solutions to large media companies, brand marketers, and internet entrepreneurs. Adify is fully owned and operated by Cox Enterprises – one of the largest media companies in the US. Adify provides technology and interactive advertising business services to over 180 branded vertical networks, including over 35 of the top 50 US online brands. Our customers include Warner Brothers, NBC, Martha Stewart, Six Apart, Forbes, IAC, and Break. For a larger sampling of Adify powered networks visit our website at http://www.adify.com/networks.html

Adify's platform business has grown from one newspaper client in late 2006, to over 150 respected brand customers, and become the largest and most respected player in our category, within less than two years. The VP Platform Sales/Business Development is a critical part of our future success as we grow into new lines of business and extend our relationships with our current partners.

This is a real opportunity to be a key player in a strategic role within Adify, driving the sales efforts for the award winning and industry standard Adify Network Platform offerings. As VP Platform Sales/Business Development, the ideal candidate will work closely in the market with large enterprise media companies, infrastructure players, brand marketers, and venture backed entrepreneurs. This role requires enterprise sales and strategy expertise, vertical oriented display advertising knowledge, and strong business development and consulting skills.

The VP of Platform Sales is responsible for working closely with our prospects and clients in a partnership development and business consulting role. S/he will leverage the Adify brand, contacts and experience to continue to introduce Adify to the marketplace. S/he will also coordinate with our senior account management team in ongoing relationship building with our enterprise customers.

The VP will be responsible for identifying and building new partnerships, while also growing and expanding some of our current relationships. Using a consultative and partnership development strategy, you will be a part of dramatically expanding Adify's market share. Specific responsibilities include consulting and establishing operating agreements with new customers, developing and expanding the utilization and adoption of Adify's platform and services, and establishing and handling sales commercialization of new products and services.

RESPONSIBILITIES:

• Prospect, negotiate, and close new enterprise & infrastructure business deals

• Act as primary consultant during sales process to engage with the most senior management within major media companies

• Provide leadership in post-sales activities to ensure that customers’ needs and requirements are met

• Serve effectively in relationship management on all major engagements

• Guide customers through the vertical ad network launch process and act as their senior point of contact

• Continue to build on customer relationships and grow accounts through up selling & cross development

• Solicit market & customer feedback to help refine and expand Adify’s platform

REQUIREMENTS:

• Multiple years working in the interactive media community, including working with brand marketers, display advertisers, and major publishers.

• Experience in enterprise based consultative selling closing revenue generating deals

• Significant relationship management, post-sales consulting, and up-selling/cross-selling experience.

• Candidate needs to be able to quickly gain an in depth knowledge of customers’ needs, requirements, and organizational structures

• Proven ability to aggregate, synthesize and disseminate customer feedback / suggestions to cross functional teams.

• Highly developed interpersonal, presentation, and communication skills.

• 5-7+ years experience, minimum 4 years experience in online media or enterprise software

• BS/BA, MBA preferred.
Location: New York Metro Area, NY

Position: Sr. Account Manager
Company: WhitePages
Job Description: The sales department at WhitePages is doing some amazing things. And if you seek to tackle such challenges as bringing solutions for national online advertising accounts; optimizing online ad campaigns; and working with a top notch sales team, then this might be a perfect fit for you. We are a top 50 site that is customer centric and a high energy online media company that is geared up to take the company to new heights. If you think you are ready to take your career to the next level and join a revenue generating company; then bring your goods to the table and join us as a Sr. Account Manager in our Seattle office.

About the position: The Sr. Account Manager supports the online advertising sales team to maximize revenue and enhance client relationships. They work closely with our clients & and manage their day to day needs. This position is a hybrid of strategic campaign/client management and ad trafficking.

Who we are:
WhitePages is a leading website for people search and largest and most trusted online directory. WhitePages offers a suite of free mobile and Internet services that 22 million people rely on monthly to find and connect with anyone in the US from their Web browser, the mobile web and iPhone, Android, or Blackberry device.

Every feature is designed to build on the company’s Connectory vision, which is to offer a simple but powerful contact system that allows people to connect using their preferred method of communication, whether that is by cell phone, voice mail, email, text message or traditional wire line telephone.

Why You Want To Work Here:
We are a fast growing, profitable company and still privately held. Agencies are very happy with our performance/service, and users love how accurate our current and growing data is. The People Search and Mobile space is really starting to heat up and we are very well positioned as a leader.

The Details:
• Primary client contact for ongoing maintenance and optimization of assigned strategic client accounts.
• Works directly with online advertising sales team to identify and implement upgrades or upsell of contracts to maximize revenue for assigned accounts. Includes developing and maintaining strong relationships with strategic account clients.
• Act as internal expert for the Ad Sales Team on ad operations, trafficking, performance and proactive optimization.
• Manage day-to-day servicing needs of strategic account clients including campaign trafficking, reporting, providing screen shots once campaign has launched, and follow up with any additional requests.
• Ensure each assigned campaign delivers in-full and the contract revenue potential is fulfilled. Work directly and proactively with agency/client to optimize campaigns to maximize revenue and performance on an ongoing basis.
• Maintain knowledge of all ad products available on the site, including specs, general availability and performance of unit to properly service/advise clients and sales team.
• Responsible for implementation of all campaigns for strategic client accounts in 24/7RealMedia OpenAdStream (OAS). This may include database set-up, campaign & creative implementation and pushing campaigns live in tandem with other campaign managers.
• Responsible for ad code modifications to ensure that creative is being served and reported correctly in OAS and in third party ad servers. Must make code modifications specific to OAS.
• Responsible for QA of all ads on supported browsers. Ensure ads load correctly and click-through is functional. Ensure ad is tracking both impressions and clicks (if applicable) through OAS on WhitePages.com staging site.
• With third-party served ads, ensure ads are tracking correctly with minimal discrepancies by regularly logging into third-party ad server and checking statistics.
• Responsible for advertising reporting including daily, weekly, and monthly requests from clients as well as providing external access to clients.
• Create all end-of-month billing reports as assigned for accounting including advertiser invoice request form.
• Consult with account executives and clients to provide professional advice and work as a team to service client.
• Understand, support, and exemplify WhitePages’ values, mission, vision and brand pillars through actions and behaviors.

What You'll Need to Bring:
• Bachelors degree or equivalent
• 5+ years previous work experience with at least three in online advertising; a strong understanding and interest in internet advertising
• Previous experience in Sales, Advertising, and/or Marketing
• Strong knowledge of HTML and JavaScript
• Proficiency in Microsoft Office (PowerPoint, Excel and Word)

And we're looking for bright, ambitious, talented people who share our values.
• We're on a mission. We're passionate about this once-in-a-lifetime chance to revolutionize how people connect.
• Work with the best people. We have big things to accomplish. To succeed we must hire, develop, and retain the best people.
• One mission, one team. We encourage passionate debate and then unite in execution.
• Work and play hard. We take our work seriously and ourselves lightly. We love what we do and have fun along the way.
• We love to win and really, really hate to lose. We set aggressive, obtainable goals and hold ourselves accountable for achieving them.
• We're entrepreneurial. We think big and act small. We see the big picture, yet act frugally and quickly. We're smart risk-takers and we loathe bureaucracy.

We are an equal opportunity employer.
Location: Seattle, WA

Position: Online Account Executive-Boston/NY
Company: WhitePages
Job Description: The sales department here is doing some amazing things. And if you seek to tackle such challenges as bringing solutions to ad agencies for national online advertising accounts; increasing online ad sales; and bringing your creative sales ideas to life, then this might be a perfect fit for you. We are a top 50 site that is customer centric and a high energy online media company that is geared up to take the company to new heights. If you think you are ready to take your sales career to the next level and join a revenue generating and profitable company; then bring your goods to the table and join us as an Online Sales Account Executive based in Boston or New York serving the Boston territory.


Who we are:
WhitePages is a leading website for people search and largest and most trusted online directory. WhitePages offers a suite of free mobile and Internet services that 22 million people rely on monthly to find and connect with anyone in the US from their Web browser, the mobile web and iPhone, Android, or Blackberry device. Every feature is designed to build on the companys Connectory vision, which is to offer a simple but powerful contact system that allows people to connect using their preferred method of communication, whether that is by cell phone, voice mail, email, text message or traditional wire line telephone.

Why You Want To Work Here:
We are a fast growing, profitable company and still privately held. Agencies are very happy with our performance/service, and users love how accurate our current and growing data is. The People Search and Mobile space is really starting to heat up and we are very well positioned as a leader.

The Details:
• Main company respresentative for reaching out to top digital Advertising Agencies within the assigned territory to ensure that they are aware of WhitePages and our offerings.
• 80% Boston-20% NY agencies
• Excellent prospecting and cold calling skills necessary.
• Must have a strategic and consultative sales approach.
• Meet and exceed all sales goals.
• Manage, renew and up-sell existing clients.
• Communicate with potential clients with various methods including, phone, email and face to face meetings.
• Prepare proposals and respond to RFP’s with a high degree of quality and in a timely manner.
• Become a member of relevant interactive advertising associations and attend networking events within territory.
• Work with Account Management (including traffic coordinator) to ensure that client’s needs are being met to the best of our ability.
• Some travel required – 20%.

What you’ll need to bring:
• Bachelors degree in a related field or equivalent experience
• 3+ years sales experience in related field, preferably online sales
• Established contacts with national accounts/agencies in Boston are required.
• Excellent communication and presentation skills
• Must be a team player and be able to work in a fast pace, exciting environment
• Extremely professional and positive demeanor
• High energy and a love of interactive advertising sales
• Proven ability to work autonomously and maintain solid working relationships with corporate staff from a remote office and can self motivate and self direct activities (if home based in Boston)

And we're looking for bright, ambitious, talented people who share our values.
• We're on a mission. We're passionate about this once-in-a-lifetime chance to revolutionize how people connect.
• Work with the best people. We have big things to accomplish. To succeed we must hire, develop, and retain the best people.
• One mission, one team. We encourage passionate debate and then unite in execution.
• Work and play hard. We take our work seriously and ourselves lightly. We love what we do and have fun along the way.
• We love to win and really, really hate to lose. We set aggressive, obtainable goals and hold ourselves accountable for achieving them.
• We're entrepreneurial. We think big and act small. We see the big picture, yet act frugally and quickly. We're smart risk-takers and we loathe bureaucracy.


We are an equal opportunity employer.
Location: New York, NY